STUDIO.ME
A brand Identity Project
The brand Studio.Me is an Afro-futurist arts and culture organization created by Ola Adediji. A brand that honors connecting archives and history with a modern look of technology to make a brand that feels long-lasting and true to black culture from the past and now the digital age. Studio.Me is a flexible brand, hosting artist interviews, events, and a platform to connect artists across the globe.
Category
Brand identity design’
Role
Art Director & Designer
CUSTOM LETTERING BASED ON THE GRID
Every custom letterform is drawn directly from the brand's grid, transforming a functional framework into a distinctive visual signature. The repetition of shared curves, angles, and proportions creates consistency across the identity while giving the typography a character all its own.
THE MASK ICON
The mask icon draws inspiration from traditional Igbo Nigerian masks, reinterpreting their distinctive forms through a contemporary, data-driven lens. Built from the same circular grid system used throughout the identity, the mark transforms cultural reference into a flexible visual language that feels both rooted in history and forward-looking into the future. By merging Indigenous forms with modular geometric structures, the icon becomes a symbol of connection between heritage, technology, and collective knowledge.
THE INSPO
PATTERN SYSTEM
Derived from the logo and constructed on the brand's core grid, the pattern system transforms individual elements into a rich visual vocabulary. Drawing inspiration from Nigerian textile traditions, the patterns use repetition, variation, and modularity to create movement and depth. This approach allows the identity to remain both consistent and expressive, generating endless compositions from a shared set of forms.
